Work Experience

Gore Mutual Toronto, Ontario
Senior Graphic Designer, Sept. 2021 – Sept. 2026
Lead designer responsible for internal assets, social media creatives, event marketing materials and contributing to company rebrand with templates, icons and illustrations.

  • Organization-wide creative strategy from concept to print
  • Brand oversight and governance of guidelines and assets
  • Developed marketing strategies and creatives
  • Managed and delegated projects with designers to stakeholders and third party vendors
  • Supported business development teams with sales decks

Sun Life Financial Kitchener, Ontario
Multimedia Designer, Oct. 2020 – July 2021
Responsible for creating print and digital materials for internal marketing and advisors with client facing creatives.

  • Created motion graphics for Advisor Hub launch, Annual General Meetings and Salesforce
  • Creative assets supporting advisors with brochures, advertising, presentations and video editing
  • Created digital media including website, newsletter banners and social media creatives

Toronto Star Mississauga, Ontario
Senior Multimedia Designer, Jan. 2013 – Sept. 2020
Lead designer for Canadian Immigrant Magazine, Suhaag Wedding Show, National Bridal Show, National Career Fairs and Golf & Travel Show.

  • Branding oversight of multiple publications and annual events
  • Created all digital and print materials for all initiatives
  • Managed all WordPress websites with front-end development
  • Supported marketing campaigns through concept to print
  • Managed, designed and deployed weekly newsletters of over 75,000 subscribers with analytics reports

ACISA Brampton, Ontario
Freelance Design Director, July 2017 – Current
Creative lead for branding and marketing across entire digital and print strategies for Brampton-based festivals celebrating arts and cultures.

SDI Marketing Toronto, Ontario
Graphic Designer, Feb. 2010 – Sept. 2010
Created solutions for sports and experiential marketing initiatives through creative strategy.

  • Supported branding and launch of Road Hockey to Conquer Cancer through pitch decks, contracts, microsite design, promotional materials and photography
  • Design of interactive screens, booths and promotional materials
  • Live event green screen photography with on-site printing

Hudson’s Bay Company Toronto, Ontario
Graphic Designer, Oct. 2008 – Feb. 2009
In-store marketing graphic designer of The Bay, Zellers and Home Outfitters.

  • Designed Gift cards, bus shelter advertising and event logos
  • Created environmental design of head office, internal brand books and photography
  • Expanded brand presence at trade shows with banners, light boxes and promotional materials

MediaExpress Toronto, Ontario
Production Artist, Sept. 2007 – Sept. 2008
Produced newsprint cinema advertising in all major publications across Canada of weekly deadline driven ad creation for various motion picture studios.

Education

Web Design & Development
Conestoga College, 2011-12
Focus on web development, databases and object oriented programming.

Graphic Design
George Brown College, 2003-06
Majored in advertising with a minor in new media.